Wednesday, March 9, 2011

Measure Success – HootSuite Reinvents Social Analytics

HootSuite Releases Super Social Analytics
You'll be excited to learn that HootSuite has added Social Analytics reporting tools to the dashboard
HootSuite adds some amazing new tools to the dashboard

Hello setokocax,

We're always happy to see you using HootSuite for your social media needs.

Thanks to Hoot-Fans like you, we've had remarkable growth both in our user base and in the functionality of the dashboard. We hope you enjoy all of the features and new releases that we continue to add. Most recently we've brought you the Affiliate Program, two handy new ways to Re-Tweet within the dash and added some new Case Studies to the HootSuite library.

Today we're thrilled to celebrate another great milestone with you. Get ready for HootSuite Social Analytics!


Customize. Automate. Simplify.

HootSuite Social Analytics are designed to help you close the gap between your actions on the social web and the results of your efforts. This collection of tools are built to give you a better view of your social profiles with powerful analytics tools to measure results and customize reports. In short, track the success of your social media campaigns and get a better understanding of the return on your investment.

HootSuite Social Analytics Quick Views

The highly-customizable Social Analytics system comes with highly-requested reporting features allowing you to track Twitter brand mentions, measure Twitter profile growth, examine Facebook Likes and demographics, and even overlay website results from Google.


Start Reporting

If you've logged into your HootSuite account today, you've already seen some big changes to the way your dashboard looks. All functions are now built into a handy menu beside your streams — Analytics (formerly Stats), Contacts, Settings etc. — everything is right there.

The Stats that you're familiar with will be broken out into over 30 "modules" or report functions which can be mixed and matched into customizable reports with interactive graphs and charts. But don't worry, if you liked the Stats the way they were, you can still access them in a function called Quick Reports.

Start from scratch or use one of the pre-built templates to start using the new functionality right away. Once the report is built you can add a custom logo to your header, insert an intro blurb and name the report with any title you like.

HootSuite Social Analytics Reports Templates
You can also share your reports with any registered HootSuite user. Choose to export as a printable PDF, or schedule reports for automatic distribution to members of your team or organization so everyone is always up-to-date.


Hoo Can Report?

HootSuite Social Analytics are for everyone — whether you're flying with us on a Basic, Pro or Enterprise plan, you will have access to the new custom reporting functions.

The reports are purchased on a points system, and each plan will give users access to report modules. The individual modules are assigned different points, so the more complex reporting modules may require more points than the simpler ones. Of course, users can purchase more points at any time.

Plus – users who want to try out the Pro Plan will get a free 30 day trial PLUS full access to the report functions.


Let Us Know

Try out all of the different reporting options with this new generation of your HootSuite dashboard and let us know which you enjoy the most — Is it the interactive graphs and charts? The new measurement features? Or maybe you've found a great way to use them already.

Head on over to hootsuite.com/social-analytics to find out more. And give us a shout @HootWatch where you can follow us for all the latest #HootTips on how to use the dashboard to its full potential.

HootSuite is a Trademark of HootSuite Media, Inc. More: HootSuite Online Media Kit.

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